Iris Worldwide produced the Campaign for the launch of Samsung S8 | S8+ Mobile Phones in 2017, initially in a series of Print Ads on Newspapers and Outdoors.
Following that, they were looking to get the same print ads, animated. I was given the task to produce seamless animations using the same assets. Using After Effects, I was able to mimic the water surface and light beams, producing mesmerising effects.
The animation was in O2 Stores panels around UK, as well as in D6 panels in the streets.